Mastering Mass Media: A Guide for Professional Artists to Get Discovered

About the Open Call

Are you a professional visual artist looking to elevate your visibility and effectively communicate your work to a wider audience? Join us for this transformative online masterclass, designed to help you leverage mass media to gain exposure and tell your artistic story with impact. Guest speakers Vicki Krohn Amorose and Emma Crichton-Miller will share strategies for crafting compelling artist statements and press releases, tips for building relationships with journalists, how to effectively utilise social media and digital platforms, insights on pitching work to media professionals, and case studies of artists who have successfully used media. This masterclass will equip you with the tools and confidence to navigate the world of mass media and expand your artistic influence, connecting with fellow artists and unlocking new opportunities for exposure.

What is Offered

The masterclass offers strategies and insights on leveraging mass media, crafting press materials, building media relationships, utilizing digital platforms, and pitching work to gain exposure and expand artistic influence. It also provides tools and confidence for media navigation and networking opportunities.

Requirements

Attendees should be professional visual artists. VAA members must be logged into their accounts to access member-specific ticket prices.

How to Apply

To attend, members must log in to their VAA member accounts to access tickets. Non-members can purchase tickets. Use the 'Get Tickets' button on the page.